The next few weeks will surely be busier than ever. And hopefully, you won’t be spending much time poring over your emails. So, this will be the one and only issue of Tuesday Tips and Tricks for the month of December. Not to worry…we will be back on January 5th and every week thereafter with some great articles and information for the jewelry industry.
We wish you success in the weeks to come and a happy and healthy new year!
The Team at Fruchtman Marketing
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By: Ellen Fruchtman on December 1, 2009 :: Filed under
Take into Account,
Think

(Or the Guide to Delivering You to Salvation.)
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By: Ellen Fruchtman on December 1, 2009 :: Filed under
Think

Viral Marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence.
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By: Fruchtman on December 1, 2009 :: Filed under
Grow,
Marketing Planet
When is the last time you were able to break away from your busy life and head to the cinema to catch a flick? When you were there did you notice the pre-show advertisers on screen? We’re guessing you saw ads for Ford, Chevy, Coca Cola, Pepsi or other national advertisers. Did you see any local ads? Chances are very slim, as many local businesses are not aware of the benefits of cinema advertising.
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By: Fruchtman on December 1, 2009 :: Filed under
Think
In issue #11, we asked:
Memo, love it or hate it?
63% of respondents answered love it.
0% of respondents answered hate it.
37% of respondents answered somewhere in-between.

This week’s question:
How many buying shows, on average, do you attend in one year?
Answer and see what other jewelers are thinking!
All answers will be posted in a future issue of Tuesday Tips & Tricks.
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By: Ellen Fruchtman on December 1, 2009 :: Filed under
Question of the Week